Posts tagged the business behind the blooms
How to Start Strong: Mentor Session with Ashley Krupp

In this episode of Zimmerman Podcast, I invited Ashley Krupp to the podcast. Ashley is a Business Behind the Blooms (BBB) student who bought BBB in the spring of 2018. Ashley hopped on a one-on-one mentoring call with me and we were about 10 minutes in when I realized I needed to interview her on the podcast! Ashley is sharing about the power of education, finding clarity through imperfect action, and she even asks me some of her biggest business and floral questions. So if you want to be a fly on the wall for a mentoring session, now’s your chance! There’s no doubt in my mind you’re going to love this episode and love Ashley even more. She’s a Team Zimmerman favorite.

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Meet our 2018 BBB Scholarship Winners

There was an overwhelming number of applicants.  So many that 42 states and 15 countries were represented.

It really was such a tough decision with so many wonderful, inspiring, heart-warming applications.  As I read through each submission, there were common themes throughout of what you were desiring to get out of the course:

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Dallas, Texas

When our Fourth of July plans fell through, I did a quick Google search for the best fireworks show in the USA. Less than 24 hours later, we were in Dallas, Texas.

It was the perfect summer road trip!

I hope you enjoy watching this video and traveling along with us to Dallas. 

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Why saying no leads to success

I was working out with my trainer yesterday (I'm trying to take better care of myself and get some energy to keep up with my three kids and they say after a while I'll start to enjoy it, still waiting on that!) and she said to me, "My fiance isn't loving his job and he asked me how I was able to land my dream job and I told him I'm one of the lucky ones."

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The #1 change I made that led to profit

I hear it all the time:  “No one will run my business like I do.”

In fact, I had that same exact fear a few years ago. I was wearing way too many hats in my business. I thought wearing all the hats meant I was in total control of everything. Turns out, it was the complete opposite. Because I was trying to do everything myself, I was actually destroying my business. My mindset was all wrong. When I really think back on this time, it wasn’t that I was going to lose control, it’s that I was fearful of releasing some control.

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Welcome to the blog

Hi! I'm Jessica Zimmerman, top wedding planner, floral designer, and founder of Zimmerman Events and Education.

I teach fellow wedding professionals the exact systems, sales processes, tools, scripts, and templates I used to make a (six figure) living designing flowers and planning weddings, all while raising my three kids. Because what's the point of owning your own business if you can't live your dream life?

I've been named a top wedding planner by Southern Living magazine, and have my wedding and floral work featured in PEOPLE magazine, Martha Stewart Weddings, Brides, Once Wed, and more.

And my signature straight-shooting business insights have been featured in Forbes, Entrepreneur, and Business Insider.

Join me on this journey and get my best tips and tricks by tuning into the blog each week, and follow me on social media with the links below.

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AUG 8, 2019

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