Posts tagged business entrepenuer
Never Let a Client Get Away: How I make sure wedding inquiries turn into real jobs, every single time

If you’re tired of clients ghosting and price shopping, leaving you with an empty calendar and empty bank account, it’s time to turn things around!

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How I attract my ideal client

We’ve all experienced seasons where we can’t seem to get the right clients to book our services. You’re either not getting any inquiries at all or you’re getting inquiries only to have people ghost you after you’ve invested time and energy into booking them.

Either way, it’s frustrating!

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How I raise a family, grow a business, and succeed at both

I've never been particularly good at listening to people like this, people who live their lives with such limitations. The beautiful thing about entrepreneurship is we really do get to choose how we spend our time.

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Podcast Preview: Episode Four Sneak Peek!

Time to get sneak peek of the first Zimmerman Podcast interview! Tuesday, November 5th when SEVEN episodes drop, you'll get to listen to the first Zimmerman Podcast interview episode.

My first guest? Katie Selvidge, creator of Cottage Hill Magazine, The Creative Well podcast and most recently, her own homestead.

Katie and I both know, sometimes your business interests don't last forever-- and that's not something to be ashamed of! It's exciting to build a business, but it's also important to embrace a good pivot so you can avoid burnout.

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Business Spotlight Series [2 of 4]

I can’t wait to share another business spotlight with you this week. Let’s take a peek into the behind the scenes of Whitney’s business...

Whitney is a mother of three young kids. She loves staying home with her kids, and adding to her family income with some wedding work. She got her start doing flowers and planning for weddings, baby showers, and parties for her family and friends. Now, she’s trying to transition from a side hobby to a real business that makes real money. And that means working with people who aren’t just looking for a good deal (aka… not family or friends). 

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Welcome to the blog

Hi! I'm Jessica Zimmerman, top wedding planner, floral designer, and founder of Zimmerman Events and Education.

I teach fellow wedding professionals the exact systems, sales processes, tools, scripts, and templates I used to make a (six figure) living designing flowers and planning weddings, all while raising my three kids. Because what's the point of owning your own business if you can't live your dream life?

I've been named a top wedding planner by Southern Living magazine, and have my wedding and floral work featured in PEOPLE magazine, Martha Stewart Weddings, Brides, Once Wed, and more.

And my signature straight-shooting business insights have been featured in Forbes, Entrepreneur, and Business Insider.

Join me on this journey and get my best tips and tricks by tuning into the blog each week, and follow me on social media with the links below.

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Tune in to the Zimmerman Podcast!

AUG 8, 2019

Entrepreneurs Looking for More

Meet host of the Zimmerman Podcast, Jessica Zimmerman, as she shares what it takes to grow your business while living the life you love. To make sure you never miss an episode, hit subscribe now!


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