Santa Barbara Dining Guide

Before we had children, one of my favorite evening activities was to sit with Brian and watch The Best Thing I Ever Ate on the Food Network. We loved listening to chefs talk about some of their favorite meals, and we dreamed of visiting some of those restaurants together. In 2015, we took our ten year anniversary trip and ate our way through Santa Barbara. When I revisited Santa Barbara this past winter, I added a few more hits to my SB dining guide!

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Zimmerman Events featured on Magnolia Rouge

This beautiful Southern spring wedding was featured on Magnolia Rouge with all of the inspiration and details involved! One of the most unique things about this wedding was the incorporation of their sweet puppies. Read more about this feature and see more pictures here!

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How I Get the Content of My Newsletters

If you are a wedding planner or a floral designer and you aren't yet on my newsletter list, here's what I want you to know: I don't just send stuff out for the heck of it. I don't look at it as a "list". I know behind every email address is a real person. I know you are working your tail off trying to grow your business while simultaneously struggling to have any kind of personal life. I know behind that email address is a wife at home in her bed with her lap top ignoring her spouse because she needs to get "just a little more work done".

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What I Wish I Knew When I Was 18

This is going to be a long answer. It will most likely be a very unpopular answer and many of you will completely disagree with me, but here goes:

I never liked school. I wasn’t built to learn in a classroom. It took me seven years to graduate college because I was so bored with school that I skipped a lot of my classes. I finally graduated with a communication degree because after five years I went to the school counselor and said, “What major will get me out of here the fastest?” And communication was the answer.  From the day I graduated, I have never had a traditional or corporate job. I always wanted to learn how people run their own businesses. I wanted to get as much experience as I could so I could one day run my own business. I used to have my diploma hanging in my office, but I took it down a few years ago because every time I looked at it I thought to myself, “If I could have started teaching myself through experience at the age of 18 instead of 25, I would be so much further along in my business.” For my own personal experience, college slowed me down. 

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My Favorite Birthday Tradition

It doesn’t really feel like my birthday until I’m riding up a mountain in an open air sleigh to Beano’s Cabin.

The past three years, we’ve spent my birthday in Beaver Creek, Colorado. For my birthday meal, we take a sleigh to this magical lodge called Beano’s cabin. After a chilly ride up the mountain, we leave our shoes at the door and slide into cozy slippers provided by the lodge.

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Welcome to the blog

Hi! I'm Jessica Zimmerman, top wedding planner, floral designer, and founder of Zimmerman Events and Education.

I teach fellow wedding professionals the exact systems, sales processes, tools, scripts, and templates I used to make a (six figure) living designing flowers and planning weddings, all while raising my three kids. Because what's the point of owning your own business if you can't live your dream life?

I've been named a top wedding planner by Southern Living magazine, and have my wedding and floral work featured in PEOPLE magazine, Martha Stewart Weddings, Brides, Once Wed, and more.

And my signature straight-shooting business insights have been featured in Forbes, Entrepreneur, and Business Insider.

Join me on this journey and get my best tips and tricks by tuning into the blog each week, and follow me on social media with the links below.

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Tune in to the Zimmerman Podcast!

AUG 8, 2019

Entrepreneurs Looking for More

Meet host of the Zimmerman Podcast, Jessica Zimmerman, as she shares what it takes to grow your business while living the life you love. To make sure you never miss an episode, hit subscribe now!


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