Posts in Business

8 Tips to Take Control of Your Email Inbox

1. Don’t let other people dictate your work day.

I used to think checking my email first thing meant I was working hard. It meant I was being productive! I think most of us think this way. We have clients or coworkers or bosses who need to hear from us. Sound familiar?

You know the phrase, Ignorance is bliss - well it’s especially true when it comes to email! When I became ignorant to what was going on in my inbox - guess what happened? I actually had time to focus on my own to do list which led to productivity which led to profitability. I’m not denying the fact that, yes, it is important to check my email.

BusinessJessica ZimmermanJuly 31, 2019jessica zimmerman weddings, JESSICA ZIMMERMAN, jessica zimmerman education, business mentoring, business tips, business, business owner, business entrepenuerComment

Remember Where You Were Two Years Ago

Yesterday, my assistant Emma said to me, "You're almost there!"

I said, "What do you mean?"

She responded, "I remember in January you said to me that your schedule is basically jam-packed from now until June 3rd. If you can just make it to June 3rd then you'll be good. Well, you're almost there. You have less than a month to go!"

BusinessJessica ZimmermanJuly 29, 2019jessica zimmerman weddings, JESSICA ZIMMERMAN, jessica zimmerman floral, jessica zimmerman, jessica zimmerman mentoring, wedding, drainingComment

How Writing Down your Goals Helps your Future Business

Four years ago, I wrote down where I wanted to be in five years. Here's a little snippet from the six page entry:

"I hope to be in a place where I am able to choose which clients I want to work with. I hope to be in a place where my clients trust me to execute their vision and give me creative freedom to do so. I hope to be in a place where I only have to do a handful of weddings a year and still exceed my sales goal. I hope to be in a place where I can blend my love of travel with my work."

BusinessJessica ZimmermanJuly 24, 2019jessica zimmerman weddings, JESSICA ZIMMERMAN, jessica zimmerman floral, jessica zimmerman education, jessica zimmerman, jessica zimmerman mentoring, business mentoring, business, business tips, balancing business and family, business entrepenuerComment

Ordering Flowers WAS my Least Favorite Thing to do...

Ordering flowers was always my least favorite thing to do. I hated writing recipes and counting how many stems I needed. I would put off ordering until the last possible minute.

Having three small children, I really value my time, so anything that takes way longer than I think it should, I dread. Ordering flowers took me at the very least an entire work day (sometimes it took me two or three!) to complete. I

BusinessJessica ZimmermanJuly 22, 2019jessica zimmerman weddings, JESSICA ZIMMERMAN, jessica zimmerman floral, jessica zimmerman, jessica zimmerman education, business mentoring, business, business tips, business ownerComment

Connecting with Clients

At the end of almost every single meeting I would say to Bailey and James,

"Y'all remind me of my husband and me...

Bailey is direct, knows what she wants, sarcastic, and amusing and James (who by the way wins best groom award for attending every meeting!) sits back, watches her, and laughs.

BusinessJessica ZimmermanJuly 15, 2019jessica zimmerman weddings, JESSICA ZIMMERMAN, jessica zimmerman floral, jessica zimmerman mentoring, clients, floraldesign, choosing the right clients, dog in weddingComment

Six-Figure Salary from Flowers: Wedpreneur Podcast

Wondering if you can really make a livable income on a floral designer salary?

You totally can! I solely supported my family of five for the past five years with my floral design business— all with a zero dollar marketing budget!

How did I do it?

BusinessJessica ZimmermanJuly 3, 2019JESSICA ZIMMERMAN, jessica zimmerman floral, jessica zimmerman education, wedding education, zimmerman education, floral education, podcast, wedding, wedding industry work flow Comments

jessica_zimmerman_events_floral_education_wedding_planning_education_set_up_delivery.jpg — Welcome to the blog

Hi! I'm Jessica Zimmerman, top wedding planner, floral designer, and founder of Zimmerman Events and Education.

I teach fellow wedding professionals the exact systems, sales processes, tools, scripts, and templates I used to make a (six figure) living designing flowers and planning weddings, all while raising my three kids. Because what's the point of owning your own business if you can't live your dream life?

I've been named a top wedding planner by Southern Living magazine, and have my wedding and floral work featured in PEOPLE magazine, Martha Stewart Weddings, Brides, Once Wed, and more.

And my signature straight-shooting business insights have been featured in Forbes, Entrepreneur, and Business Insider.

Join me on this journey and get my best tips and tricks by tuning into the blog each week, and follow me on social media with the links below.

what do you need?

Jessica+Zimmerman+-+Zimmerman+Personal+blog.jpg — CATEGORY

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AUG 8, 2019

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