Posts in Business
Pivoting into My True Calling: Startup Nation Feature

Startup Nation’s mantra is, “Build Your Business, Live Your Dream.” If that doesn’t describe what I’m trying to do over here with Zimmerman Education, I don’t know what does!

That’s why I was so excited to share my story on Startup Nation’s website.

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My People

Today was one of those weird days where everything that I thought would take me an hour to do ended up taking twice as long. I pride myself on being efficient so when I'm not, I get frustrated. I had a few deadlines to meet and I missed the boys' swim lesson to get my work done. Anytime I have to miss one of their activities I feel a like I've failed. Not that I've failed them, they are great. They don't care if I miss one practice here and there. I feel like I've failed because the whole reason I started down the path of business ownership was so I wouldn't miss any of those moments. But then two things happened:

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6 Ways I Make my Work Day Count

1. I THOUGHTFULLY SCHEDULE MY DAY

My goal is to be at the studio at 8am. I don’t put anything on my calendar until 9am because I know I need a full hour to get settled in and prep for my day. KNOW THYSELF. If I schedule a meeting at 8:30am, I’ll feel rushed and frantic and it won’t go well. KNOW THYSELF!

My 9am meeting time slots are for people on my team: Kellie (admin!), book keeping, Danae (second designer), etc. These people know me. They know my heart and my intentions. They also understand if I text them and say something like, “I’m running 15 minutes behind! Zeke figured out how to open his sippy cup and poured milk all over the car.”

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Learning From the Past to Better my Business

It really is amazing what can be accomplished with a team of people. The past two weeks have been full of meetings. I'm working with six different people from all over on one main project. As the leader, I get the blessing and curse of making the final decision, but I'm glad the people I work with are passionate, bring their own ideas to the table, and believe so strongly in their vision.

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Welcome to the blog

Hi! I'm Jessica Zimmerman, top wedding planner, floral designer, and founder of Zimmerman Events and Education.

I teach fellow wedding professionals the exact systems, sales processes, tools, scripts, and templates I used to make a (six figure) living designing flowers and planning weddings, all while raising my three kids. Because what's the point of owning your own business if you can't live your dream life?

I've been named a top wedding planner by Southern Living magazine, and have my wedding and floral work featured in PEOPLE magazine, Martha Stewart Weddings, Brides, Once Wed, and more.

And my signature straight-shooting business insights have been featured in Forbes, Entrepreneur, and Business Insider.

Join me on this journey and get my best tips and tricks by tuning into the blog each week, and follow me on social media with the links below.

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Tune in to the Zimmerman Podcast!

AUG 8, 2019

Entrepreneurs Looking for More

Meet host of the Zimmerman Podcast, Jessica Zimmerman, as she shares what it takes to grow your business while living the life you love. To make sure you never miss an episode, hit subscribe now!


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