“I was feeling quite lonely in this business venture. I wasn’t making any money, I was overspending, and investing in programs that were a waste of time. I’m not married, I work full time as a horticulture teacher, and I was just feeling so overwhelmed, even hopeless. I love what I do, I love everything flowers, but things seemed so impossible! I was so unhappy trying to pursue my dreams of creating a business that will be a legacy for my family. It’s no longer a hobby for me; this will be my future and the future of my family. The Business Behind Blooms has really given me some direction and hope that all things are possible. I’m so much more efficient, and I’m finally creating systems that work for me and the lifestyle I want to live. BBB is a blessing. It was worth every penny!”

“I wanted the nitty gritty of the floral world - the business aspect. Pricing, contracts, hiring help...all of that (not so fun, but necessary) stuff! Jessica and her team touch on everything you need to know to turn your business into a well-oiled machine. It will be your business bible. Trust. I have already switched a lot of my processes around and fine-tuned so many things thanks to this course. I have booked three weddings in 2019 so far, and all 3 of them will have double my average profit of my 2018 weddings. I am motivated to go even higher than that, and with these processes in place I know I can. I've never felt more confident as a floral business owner. Jessica + team: thank you for sharing your business story so openly. I am forever grateful.”

“First and foremost, BBB taught me that my time was THE most valuable line item that was missing from my “Quickbooks Approach” to selling flowers. I was up charging on the items, but ignoring the time spent researching. Before BBB, being a great Planner and Florist meant being great at researching. When I meet a potential client, I go into stalk mode (or so some say.. I just call it research). I spend at least an hour on their social media pages to see if I can gage their style, then I spend countless hours looking at every wedding picture from the venue’s website and social media pages, and THEN I start researching the types of flowers that are available during her wedding month. This was my method of preparation for every client. After BBB, I realized that NONE of this mattered during the first consultation. Even though I spent days compiling this information and it made me feel more prepared, I lacked a strategic sales plan. I now realize that I was trying too hard to connect on a personal level with the potential client (something that should come easily if they are your ideal client). Honestly, I’ve been a Wedding Planner for about 16 years, but I’ve only been making flowers for 8 months, and I just lacked the confidence to sell my ability to produce. I have taken multiple floral courses, but the client doesn’t care about the mechanics behind their dream bouquet. BBB was the missing component. I needed a CLEAR CUT strategy. I needed someone to show me that my time was just as valuable as the flowers I’m selling. I needed someone (successful) to tell me it was OK not to itemize my invoices. I can’t tell you how many times I would walk out of a consult and feel like a complete failure because the client wanted me to answer questions about individual pricing when all I KNEW was that I needed a certain amount of money to pull this off. I am now comfortable saying “I don’t know and here is why.” Lastly, BBB taught me that it truly does take a team to get me where I personally want to be. My dream is to plan weddings outside of Shreveport, Louisiana, but I didn't have a solid plan in place to make that happen. Six months after applying the BBB method, I have five destination weddings on the books.”

“2017 was our 3rd year in business. It was the year we finally got a studio, the year we grew tremendously, and the year we completed 71 gorgeous weddings (41 of which we’re completed Sept-Nov 2017). To say we were burnt out and overwhelmed is a huge understatement! I’d started to think I didn’t love my business anymore and I felt like a prisoner to my work. I also felt guilty because it seemed like I had the growth and everything I had worked and prayed so hard for but still wasn’t happy because I had no time to enjoy life outside of my business. Thankfully, The Business Behind the Blooms has given me my confidence back and shown me that it’s okay to think and make decisions like a business owner with the bottom line and my lifestyle in mind! As an entrepreneur, if you’re not looking out for your well-being, who is? It’s easy to say “Yes” to a million things in order to please others, but to say “No” more often as an investment to the things that are precious to you pays huge dividends! This course has been an excellent tool to get me back to the basics, and a great reminder to run my business instead of being run by my business! I love anything that has to do with business strategy and this course has been so helpful in making plans for growth for our business! Jessica is such an encourager and truly feels like an open book. The BBB has a way of reassuring you that you CAN own a successful business and have a life too. And a bonus...you don’t have to feel one bit guilty for being in it to make real money! Thanks so much for such an amazing tool!”

“BBB was a breath of fresh air. It made all the self doubt and frustration quickly fade away when I realized I wasn’t alone in my daily struggles. What I gained in return was hope that things could be different and the confidence to know that I wanted was achievable. I was skeptical in the beginning as I would consider myself pretty business savvy but thought I had nothing to lose to learn from someone else’s mistakes. The same mistakes I was currently making. Being part of the BBB community has given me the confidence to run my business as I want to run it. Not how I think I should or how others think I should. Within the first couple of weeks after purchasing BBB, I booked my largest wedding even with a very tough wedding planner present. I had the biggest smile on my face knowing that I was making money on labor that day. Thanks to Jessica for being real, raw and honest. You’ve made us better bloomers because of it.”