Posts in Weddings

North Arkansas Spring Wedding

We love a wedding full of natural beauty inspired by earthy colors pulled from a variety of blooms and textures. Our bride, Alexandria, and her mother came to us looking to wow their guests while still making a beautiful event. We filled Alexandria's wedding full of greenery, mauve floral, touches of golden roses, potted plated lining the ceremony aisles, and spirea, a greenery textured with small white flowers topping the ceremony arch. We also provided all of her paper goods, which were a light ...

WeddingsJessica ZimmermanSeptember 21, 2017arkansas wedding calligraphy, arkansas event designer, arkansas wedding vendor, ARKANSAS WEDDING FLORIST, arkansas wedding, arkansas wedding invitations, arkansas, arkansas wedding florist, arkansas photographer, arkansaswedding, arkansas paper goods, arkansas bride magazine, arkansas florist, arkansas wedding venue, arkansas event planner, arkansas floral designer, arkansas outdoor wedding, Arkansas wedding designer, arkansas groom, ARKANSAS FLORAL DESIGNER, ARKANSAS WEDDING VENUE, ARKANSAS EVENT VENUE, arkansas bride, outdoor ceremony, organic boutonniere, outdoor wedding, southern flowers, Southern wedding, southern wedding flowers, southern groom, southern bride, southern wedding, southern, spring wedding, spring floral, spring flowers, spring wedding pallete, spring wedding colors, spring centerpiece, organic bouquet, organic, organic wedding bouquet, organic floral arrangement, long reception table, potted plants, plant aisle markerComment

Greenery Filled Fall Wedding

We love a bride who loves greenery! Of course we love all of our brides, and all of the beautiful flowers they envision for their weddings; but our bride Jaime wanted all of the greenery for her wedding, and it was absolutely stunning! Her birchwood arch anchored the ceremony, and looked like it came out of the surrounding trees with it's natural beauty. The reception was a gorgeous sea of pale blue linens, topped with eucalyptus arrangements, surrounding the central bridal cake table, which was adorned with ...

WeddingsJessica ZimmermanJune 30, 2017Comment

Bright and Colorful Southern Wedding | Part 2

This is the continuation of Part 1 of this gorgeous and colorful shoot. In this blog, you'll see the groom's charming style, and some gorgeous details! I mean, don't you want to dive right into that cake?! I loved being able to bring this photo shoot even more to life with such fun florals and a vibrant color palette that I normally do not get to work with.

Sean + Sydnie Wedding | Part 2

After showing you Sean and Sydnie's ceremony in the Part One blog, it is only appropriate to show you the rest of their stunning wedding. Immediately after the ceremony, guests were taken to a hip and sociable cocktail hour, surrounded by airstream food trucks covered in greenery and lit with strung cafe lights. After the sun set, guests were ready to get the reception inside the airport hangar. The towering airport doors slowly opened revealing the 900 square foot dance floor beneath an equally as grand ...

Sean + Sydnie Wedding | Part One

This has to be one of my favorite weddings that I have designed. Sean and Sydnie, and each of their families are some of the kindest, sweetest people that I have met, and it was truly an honor being involved in such a special celebration. We did everything from planning and coordinating, to designing and creating all floral, the layouts, and sourcing all rentals. It was one of the most gorgeous days, and I will never forget witnessing such a sentimental ceremony. We'll bring the rest of the wedding to you ...

Maternity Shoot

Photographers, Reid and Brittany Riggan asked for me to create a floral crown for a maternity shoot they were doing. The mom, Ilona, looks so precious showcasing this floral crown and her baby bump!

WeddingsJessica ZimmermanApril 3, 2017jessica zimmerman, JZ FLORAL, jzfloral, floral crown, floral head wreath, maternity shoot, maternity photos, arkansasComment

jessica_zimmerman_events_floral_education_wedding_planning_education_set_up_delivery.jpg — Welcome to the blog

Hi! I'm Jessica Zimmerman, top wedding planner, floral designer, and founder of Zimmerman Events and Education.

I teach fellow wedding professionals the exact systems, sales processes, tools, scripts, and templates I used to make a (six figure) living designing flowers and planning weddings, all while raising my three kids. Because what's the point of owning your own business if you can't live your dream life?

I've been named a top wedding planner by Southern Living magazine, and have my wedding and floral work featured in PEOPLE magazine, Martha Stewart Weddings, Brides, Once Wed, and more.

And my signature straight-shooting business insights have been featured in Forbes, Entrepreneur, and Business Insider.

Join me on this journey and get my best tips and tricks by tuning into the blog each week, and follow me on social media with the links below.

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